A lot of people want to lump blog marketing and email marketing together. Even though they have some similarities, they are different. The way you market your product or service is different depending on whether you are using your blog or sending an email to your list. Some people use both forms of marketing while others only use one. When you use your blog to promote a service or product it is called blog marketing. You use your blog to get the word out about a product that you are recommending. You need to attract traffic to your blog so people can see the product you are selling. There are many ways to drive traffic to your blog. You can exchange links with other relevant blogs. You can also leave comments on relevant blogs with a link back to your blog with the hope that people will come visit your blog. You can also use paid advertising. You need to ensure that you are constantly providing new content on your blog so you will continue to attract repeat visitors. When you send an email to your list describing a product or service then you are doing email marketing. You can get people on your list by offering a free give-away in exchange for their email address. Typically, you will put links to your products and affiliate links in your email. In order to retain the people on your list, you need to provide great content to your list as well. You can provide free resources, free books, relevant news or free tools to your list to keep them engaged. Even though blog marketing and email marketing are similar, there are many differences. When you are doing blog marketing, you include what you are selling in your blog post. For email marketing, you send an email to your list. People are part of your list because they have opted in based on some give-away that they received in exchange for their email address. With blog marketing, the people have to come to you to see the offer. With email marketing, you send the offer to your prospects. Whether you want to employ blog marketing or email marketing, you can achieve the goals you have set. There is work associated with both methods and this is not a "get rich quick" scheme. Online marketing takes persistence and consistency. If you continue to offer value to your customer, more visitors will visit your blog and more people will join your list. Visit The Online Newbie if you are interested in learning more about Adrienne Dupree or starting an online marketing business TODAY to get out of the rat race, take control of our own destiny and stop trading time for dollars. Article Source: http://EzineArticles.com/?expert=Adrienne_Dupree Article Source: http://EzineArticles.com/7910717
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